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Northern Michigan

2021 Parade of Homes VIRTUAL TOUR

     Promoted July 18- August 14, 2021  (Site Available for 12 months)

SUBMISSION DATES EXTENDED TO August 27 (video needed) or Sept 8

Registration Now Open for the 

2021 Virtual Parade of Homes & Vendor Showcase

PROMOTED Sept 18- Oct 17 - Site viewable for 12 months

Our 2020 Virtual Parade of Homes was very successful! Most of the builders from 2020 felt the event was so successful they will be entering a property this year. Builder Comments:


"It was much easier to enter a property in the Virtual Parade of Homes than the walking tour. We had tremendous exposure for a small investment and our property was viewed for an entire year." 

"We enjoyed getting the professional videography of our project. This is something we did not have in the past. Our clients loved it!"

"The virtual event allowed us to showcase properties that could never have been on a walking tour due to the location or homeowner preference. We have used the videos in our marketing presentations to new clients."


Here are some website stats:

Non-duplicated visitors:      3,041

Website Page Views:         18,292

Average time on the site:    3:50 min

We promoted the event heavily on Facebook and Instagram.

Look at these stats:

People reached:         74,160

Total Impressions:     159,707

Videos Viewed:           28,595 times

The 2021 Virtual Parade of Homes will be promoted on social media and using traditional media like print ads and radio commercials. 

DEADLINE to submit a project:

Aug 27 - If videography is needed

Sept 8- If videography is supplied or still images are supplied that will be made into a moving video


$1,100    New project with video needed (Video cost included in fee)

$  900     New project without video needed - supplied video or supplied still

               photography to be made into a moving video

$  700     Repeat project from 2020

$  650     Vendor Submission


Thank you to Dan Hasty of Wavebreak Media for the awesome photography and videos on this site!

(Dan did not create the Moeller Videos)

Thank You to Our Event Sponsors!

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